About Us
We appreciate you taking the time today to visit our web site. Our goal is to give you an interactive tour of our new and used inventory, as well as allow you to conveniently get a quote, schedule a service appointment, or apply for financing.
At our dealership, we have devoted ourselves to helping and serving our customers to the best of our ability. We believe the cars we offer are the highest quality and ideal for your life needs. We understand that you rely on our web site for accurate information, and it is our pledge to deliver you relevant, correct, and abundant content.
Please do not hesitate to contact us with any questions you may have. Our staff is happy to answer any and all inquiries in a timely fashion. We look forward to doing business with you!
Why Buy From Peppers Automotive Group
At Peppers Automotive Group, we’re more than just a dealership—we’re a family-owned business built on generations of trust, service, and commitment doing things the right way.
Our story began in 1965, when Rufus Peppers opened Peppers Imported Cars in South Bend, Indiana, just blocks from Notre Dame Stadium. Through hard work and a passion for the automotive business, Rufus and his sons, Doug and Mark, grew the company into a respected multi-franchise operation.
In 1986, a fishing trip to Kentucky Lake changed everything. Rufus and his sons discovered Paris, Tennessee—a community that felt like home. By the end of that year, they had purchased their first dealership in Paris, officially opening on January 1987.
From there, Peppers Automotive Group steadily grew, adding Chrysler Dodge Jeep Ram, Chevrolet, Buick, GMC, and Toyota. Building and remodeling each location into what is now our convenient campus on East Wood Street in Paris, TN. Every step of our growth has been intentional—keeping our operations centralized to better serve our customers with efficiency and ease.
In 2018, we expanded further by acquiring Peppers Ford in Carroll County, allowing us to serve even more customers across West Tennessee with the same values and commitment that built our name.
Today, we proudly serve Paris and the surrounding communities, including Henry County, Weakley County, Carroll County, Stewart County, Benton County, and nearby Kentucky counties including Calloway County, and Graves County. Our customers aren’t just buyers—they’re families, friends, and neighbors who continue to rely on us generation after generation.
What Sets Us Apart
- Family-Owned & Operated Since 1965
Built on strong values, personal relationships, and decades of experience
- Deep Local Roots Since 1987
Proud to call Paris, TN home and serve the surrounding region
- Campus-Style Convenience
Multiple brands and services located together for a simple, streamlined experience
- Expanded Regional Reach
Including Peppers Ford in Carroll County to better serve West Tennessee
- Customer-First Philosophy
Honest, transparent, and focused on long-term relationships—not just one-time sales
At Peppers Automotive Group, we believe buying and servicing your vehicle should be straightforward, comfortable, and built on trust. That’s the difference you’ll find when you choose a dealership that’s been family-owned for generations and committed to its community every step of the way.